Facebook automatically opted advertisers into its new Limited Data Use setting for California Consumer Privacy Act (CCPA) compliance and it’s having a dramatic impact. On Friday, August 7, Search Engine Land’s Editor-in-Chief, Ginny Marvin, will talk with advertising and data intelligence Read More
Four months after completing a merger years in the making, T-Mobile has officially shut down the Sprint brand. T-Mobile and Sprint pursued a merger for several years before finally coming to an agreement and receiving FCC and DOJ approval. Despite Read More
Facebook and Instagram may be the darlings of many advertisers, but data shows Google is still the king of driving ecommerce traffic. Analytics firm Oribi conducted an extensive study of shopping trends in 2019 and the results show that Facebook and Instagram still have Read More
T-Mobile will soon require all phones on its network to support 4G Voice over LTE (VoLTE) in an effort to free up spectrum. Some US carriers still support older protocols, such as 3G, despite how ubiquitous 4G has become. Supporting Read More
It was bound to happen. With the success of Impossible Burger, Impossible Foods has moved on to the next logical meat replacement products: Impossible Sausage and Impossible Pork. According to Business Insider, “Impossible Foods will be testing its first sausage product at Read More
Just twenty short months after SAP announced their intention of acquiring Qualtrics for $8 billion just prior to their IPO SAP is taking Qualtrics public. “The Qualtrics IPO is actually a win-win situation for both SAP and Qualtrics,” says SAP CEO Christian Klein. “When we are talking Read More
Be able to anticipate your target audience’s needs. SEOs are too accustomed to reacting to Google changes; especially Google algorithm updates. But what if you can build a site with content that you are confident won’t take a rankings hit after Read More
eBay has streamlined its focus and reached a deal to sell its classifieds business for nearly $9 billion. In addition to its traditional business, eBay has a Craigslist-style classifieds business in approximately 1,000 cities around the world. eBay has been Read More
Want to enhance your video ads? Columnist Laura Collins discusses the impact that TrueView for Shopping has had on client shopping campaigns. Shopping campaigns, or Product Listing Ads (PLAs), have proved revolutionary for AdWords e-commerce. They combine a visually engaging Read More
“Until we fix this occupancy problem, even though you are open, it is not possible to pay full rent,” says Landry CEO and reality TV host Tilman Fertitta. “How do you pay a mortgage when you only operating at 25 Read More
