Hyper-personalization in PPC: Using data to deliver tailored ad experiences
Discover the role, benefits and best practices of data in hyper-personalization – plus some real world examples. Basic personalization techniques in PPC advertising no longer capture and hold customer attention. Generic ads miss the mark, leaving brands with lower engagement and higher Read More
RTX’s Collins Aerospace completes prototype development of high-voltage power distribution components for Clean Aviation SWITCH project
Collins Aerospace, an RTX (NYSE: RTX) business, has completed prototype development of a solid-state power controller and power distribution panel as part of the SWITCH project, supported by the European Union’s Clean Aviation Joint Undertaking (Clean Aviation). Following design and production Read More
JCET Revenues of Q3 2024 and Q3 YTD 2024 Hit New Record High, Q3 Net Profit after Deducting Non-Recurring Items Increased by 19.5% Year-on-Year
Today, JCET Group (SSE: 600584), a leading global provider of integrated circuit (IC) back-end manufacturing and technology services, announced its financial results for the third quarter of 2024. The financial report shows that in the third quarter of 2024, JCET Read More
Dimagi Presents Collaborative Behavioral Health and MAT Access Strategies at APHA 2024
Dimagi, a technology partner for public and community health, will present outcomes from its ongoing behavioral health (BH) modernization partnership with the state of Colorado at the 2024 American Public Health Association (APHA) conference. Centered on the show’s theme of “Rebuilding Trust in Read More
Industrial Cybersecurity Market worth $135.11 billion by 2029 – Exclusive Report by MarketsandMarkets™
The global industrial cybersecurity market was estimated to be valued at USD 84.54 billion in 2024 and is projected to reach USD 135.11 billion by 2029; it is expected to register a CAGR of 9.8% during the forecast period according to a new report by MarketsandMarkets™. Increasing Read More
How to design landing pages that boost SEO and maximize conversions
Create landing pages that rank higher, attract clicks and convert visitors into customers by avoiding pitfalls and following best practices. Over the last several months, I have tried to outline a more strategic approach to SEO. This starts with creating a unique Read More
How to analyze PPC performance metrics
Learn how to effectively interpret PPC metrics to align advertising performance with business objectives and unlock growth opportunities. When it comes to PPC, success depends on more than just launching campaigns — it’s about understanding and analyzing the right performance metrics. Read More
Kirkland’s Home and Beyond, Inc. to Revitalize Bed Bath & Beyond Brand with Neighborhood Store Strategy Through New Strategic Partnership
Kirkland’s, Inc. (Nasdaq: KIRK) (“Kirkland’s”), a specialty retailer focused on delivering “Always Something New” through its on-trend and seasonally relevant home decor at a great price, and Beyond, Inc. (NYSE: BYON) (“Beyond”), owner of Bed Bath & Beyond, Overstock, Zulily, and other online retail brands designed to Read More
AI/R Announces 2025 IPO Plans as AI Revolution Accelerates
AI/R, a leading AI platforms and services company, has announced plans to go public in 2025. As a global provider of artificial intelligence innovation to clients including Toyota, BP, and Nestlé, the company projects over $350 million in revenue for 2024, positioning Read More
The National Association for Healthcare Quality Promotes Its Highly Anticipated Healthcare Quality Week
The National Association for Healthcare Quality (NAHQ) invites all to attend a series of events surrounding its highly anticipated Healthcare Quality Week taking place Oct. 20-26. This year’s theme, ‘Power of Q, Power of You’ will be brought to life through a lineup of Read More