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How does AI work in PPC?

From smarter targeting to automated reporting, learn ways AI can improve the efficiency, effectiveness and ROI in your paid search campaigns. PPC advertising has always been
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How to analyze PPC performance metrics

Learn how to effectively interpret PPC metrics to align advertising performance with business objectives and unlock growth opportunities. When it comes to PPC, success depends on

A New Look Of Facebook In Like Button

The Facebook Like has a new look. The Like button, which is embedded on millions of web pages, is getting the “f” out and replacing it with the familiar thumbs up icon. The Like count will appear within the new Read More

Now On Twitter Share Videos Upto 140 Seconds

Just as you have 140 characters per tweet, you can now share videos up to 140 seconds in length on Twitter, the company has announced. Twitter introduced the ability to add video in 2015. Until now, you could only upload Read More

Increase Your Instagram Following With Some Tips

When Instagram first launched in 2010, many businesses didn’t feel that their business was suited for this story-telling visual app. However, the app has grown immensely with over 400 million monthly users active and 80 million average photos shared per Read More

Some Reasons Snapchat Lenses Are a Genius Ad Product

If you’re under 25 and own a smartphone, you’ve likely spent too much time primping and posing with Snapchat lenses. If you have a mortgage, you may be asking yourself: What are Snapchat lenses? They’re a rotating set of filters Read More

First Day of Summer- The Summer Solstice Coincided With a Strawberry Moon

Waiting until nearly nightfall, Google has posted its Summer Solstice doodle on its U.S. homepage to observe the first day of summer and longest day of the year. This year, Google’s Summer Solstice doodle had something extra to mark beyond Read More

Three New Ways to Reach Pinterest’s Audience

Up until now, Pinterest ad targeting has been super basic. You’ve been limited to options like location, language, device, and gender. But Pinterest advertising is about to get some much-needed features that have been available on Google, Facebook, and Twitter Read More

LI Latest APP Brings Youngs In Social Network For Jobs

LinkedIn has released an app that has the potential to bring in more young people to its social network. The new app, appropriately titled LinkedIn Students, is made specifically for helping college students in their efforts to find jobs after Read More

Internet Marketing Seminar for CEOs

Date: July 12, 2016 It all began with a group. One fall morning in 1957, Wisconsin businessman Robert Nourse sat down with fellow chief executives to test something profound: peer advisory groups, sharing experiences, could help one another improve performance Read More

Bing Ads Enable to Share a Budget Across Multiple Campaigns

Bing Ads announced Tuesday that it is developing the ability to share a budget across multiple campaigns. As in AdWords, advertisers will be able to apply a single budget to some or all campaigns in an account. Shared Budgets can Read More

Google shows its support for Gay Pride Month with rainbow art for LGBT search terms

Google is standing strong with its support of gay rights this month by displaying a rainbow ribbon for LGBT-related searches to mark Gay Pride Month. The Gay Pride inspired artwork shows up across the top of the search results page Read More