Google today announced the release of the Google Assistant SDK. The SDK will allow developers to include Google Assistant interactions in their hardware prototypes. The Google Developers Blog says, “The Google Assistant SDK includes a gRPC API, a Python open Read More
Insights into a newsroom: learnings for content marketing
Journalists are renowned for sniffing out a good story; they instinctively know how to get to the crux of a matter, asking the right sort of questions to get to the truth, and can decipher complicated subject matters succinctly for Read More
New Facebook Collection Ads Dramatically Boost Sales for Advertisers
Facebook’s Collection Ads have helped millions of companies boost their sales and drive discovery. The social media giant initially opted to go with image ads. But with video ads proving to be better at conversions, Facebook Collection Ads were soon Read More
Microsoft Now Has a Free Version of Teams, Takes on Rival Slack
Microsoft is gearing up for its yearly Inspire event and has drummed up interest with the announcement of a free version of Microsoft Teams. The Teams platform has been around since 2016 and 200,000 companies are now using it. However, Read More
Rupert Murdoch’s Solution to Facebook’s Fake News Problem: Pay the Publishers
Days after Facebook CEO Mark Zuckerberg announced a new strategy to determine which news outlets can be trusted, Rupert Murdoch proposed another way to solve the fake new problem that has been bugging the social media platform. Murdoch, executive chairman Read More
Internet Pioneer Alan Meckler Discusses Overcoming Dyslexia
I recently came across the Distraction Podcast hosted by Dr. Edward Hallowell, who happens to have dyslexia. He interviewed internet pioneer Alan Meckler who also happens to have dyslexia. Dr. Hallowell emphasized that Mecker was able to do amazing things Read More
Five most interesting search marketing news stories of the week
Welcome to our weekly round-up of all the latest news and research from the world of search marketing and beyond. This week, Google’s emoji conquest of the SERP is advancing on AdWords titles, Snapchat influencers may be fleeing the platform for greener Read More
Where will Facebook’s growth come from? Instagram
Contributor Brian Handly shares research that reveals the surprising sophistication SMBs are employing in their advertising on Instagram. Pew Research reports that Facebook is far from the dominant social platform for teens. However, Facebook-owned Instagram holds the number 2 spot Read More
5 Tips to Help You Optimize Your Website for Voice Search
It took a few years but voice search has finally matured, with Alexa, Siri and other voice-activated helpers now fast becoming the norm instead of a novelty. As a matter of fact, AdWeek reported that about 67 million voice-assisted devices Read More
Twitter Tests Feature that Puts Breaking News at the Top of User Timelines
The latest news always breaks on Twitter faster than on any other social media platform. Now the company is working to solidify that edge by testing a breaking news feature that will deliver the hottest and most relevant stories straight Read More