The ads will be available as a reserved placement and purchased on a CPM basis. YouTube is rolling out masthead ads for TV screens, offering brands prominent placement within its TV app. Same as YouTube’s desktop and mobile feed masthead Read More
TikTok, it’s the social media platform that’s taking the world by storm. Gen Z is all over it, and even millennials are joining in on the fun. Can brands be far behind? But what is TikTok, and is it lucrative Read More
Fitbit-successor wearables will be Assistant-centric devices, supported by BERT. Google parent Alphabet is buying fitness tracker and smartwatch maker Fitbit in a deal that values the company at $2.1 billion. Android Wear devices have not kept up with the Apple Watch, which Read More
According to 9to5Mac, a recent beta of macOS hints at a ‘Pro Mode’ that could be a boon for professionals using portable Macs. Apple has faced a lot of criticism in recent years for a perceived abandonment of professionals in favor Read More
CNET is reporting that Verizon has turned on its 5G network in Los Angeles, Des Moines, IA and Hoboken, NJ, putting the carrier on target for 30 cities in 2019. According to CNET, “Verizon’s 5G network is already live in Dallas, Read More
MacRumors is reporting that the next iPhone is likely to come with a RAM upgrade, coming in at 6GB. According to the rumors site, “Barclays analyst Blayne Curtis and his associates recently traveled to Asia to meet with manufacturers within Apple’s Read More
Citing multiple sources, Nikkei Asian Review said Apple is preparing to launch 5G iPhones in 2020. According to the report, while Apple has been slow to adopt 5G, it is hoping to leapfrog the competition with the new models. In combination with Read More
Apple held its much-anticipated “By Invitation Only” event today, with Tim Cook promising a “huge” morning of news and updates. Over the course of two hours, Apple delivered on the promise with updates to both hardware and software. Apple Arcade Read More
“5G brings a couple of things,” says Avast CEO Ondrej Vlcek. “One is the density of the network which is enabling things like IoT, the Internet of Things. That’s an exciting thing but also poses some new security risks. Second is Read More
Higher revenue per search couldn’t offset lower volume in the fourth quarter of its fiscal year 2019. Microsoft reported better-than-expected quarterly earnings Thursday, but the two sectors of the company that matter most to digital advertisers — search advertising and Read More
