In this Salesforce webinar, learn how you can drive more engagement and save time. Email marketing is both an art and a science: it takes patience, testing and a dash of creativity to get it just right. Regardless of your Read More
Kenshoo teams up with Experian to offer third-party data for Facebook campaigns
The partnership offers marketers more than 1,100 audience segments for ad-targeting purposes. The ad tech platform Kenshoo announced on Monday it has partnered with marketing data and services provider Experian.Kenshoo clients will be able to use Experian’s audience segments for Read More
Google and Facebook back Berners-Lee’s Case #ForTheWeb
On Monday, November 5, Tim Berners-Lee unveiled a document called “The Case for the Web” which outlines principles to protect and enhance the web’s future, as well as craft a collective contract for May 2019. He revealed these plans for Read More
James Patterson Says He is Releasing New Book ‘The Chef’ on Facebook Messenger
James Patterson is releasing his next book “The Chef” on Facebook Messenger. It will be a hybrid combining the written word with video and photography in an attempt to appeal to the millions of millennials that are on Facebook and Read More
Gear up your paid social plan for Q4
Q4 is right around the corner and it’s imperative to do some legwork now to set yourself up for success once the holiday season is upon us. Paid social is likely to have a significant impact on your overall efforts Read More
What is social media listening (and how it can help your SEO)
The unstable and unofficial relationship between social media and SEO has been bothering every digital marketer for some time. I wasn’t left behind in these debates and, like many others, realized after a while that social media is needed for Read More
Twitter looks to crowdsource content policies
The company launched a user survey to gather feedback on dehumanizing language, but will it help deliver a safer platform for marketers? Twitter has launched a user survey asking for feedback on its policies defining dehumanizing language before it makes Read More
Facebook is giving more Instagram developers access to AR camera features
Spark AR, the newly rebranded Facebook Camera Effects Platform, is now accepting applications from developers to be part of the closed beta program. Facebook just renamed its Camera Effects Platform as Spark AR and announced it is expanding the platform Read More
Pinterest expected to hit $1 billion ad revenue by 2020
New ad products, including video, and a growing audience will put Pinterest’s average ad revenue per user in the US closer to Snapchat and Instagram, according to eMarketer. Pinterest’s ad revenues are on target to reach $553.3 billion this year Read More
Pinterest says it has 250 million active monthly users
The social media platform touts more than 175 billion pins, up 75 percent over last year. Pinterest has reached a new milestone, now reporting more than 250 million monthly active users. “If Pinterest were a country, we’d be the fifth Read More