The platform’s updated video player, which draws comparisons to TikTok, will initially be released exclusively in the U.S. and Canada. Facebook is launching an updated video player that provides a consistent design for all video lengths, including Reels, longer videos, Read More
Experts predict that the Elon Musk-owned platform will lose as much as $75 million in ad revenue by the end of the year. X’s major advertisers have not posted on the platform in almost two weeks. Reports initially suggested that Read More
Learn the pros and cons of YouTube vs. self-hosted videos for SEO and ways to maximize the impact of your video content. The SERPs of 2024 are certainly not what they were a few years ago, and they’re due to Read More
YouTube is introducing live stream product tagging, post-only feeds, and the ability to upload videos and Shorts directly from mobile. YouTube introduced a range of updates designed to assist brands and creators in enhancing conversions, expanding their reach, and facilitating Read More
The platform has advised marketers to explore its other ad products. Advertisers will no longer be able to promote their brands in timelines using the promoted accounts ad format on X, formerly known as Twitter. Why we care. You now have Read More
The tech giant is the latest major advertiser to distance itself from X, following IBM’s decision to pause advertising on the platform. Apple is reportedly pulling all of its adverts from X after Elon Musk endorsed an antisemitic conspiracy theory. Read More
Discover how brands like Coca-Cola, Wowcher, and Sephora use AI to boost engagement through personalized content, chatbots, and more. Artificial intelligence (AI) is reshaping social media marketing in significant ways. Where brands once had to rely on assuming what content Read More
LinkedIn has introduced sponsored articles, providing marketers with an additional tool that may contribute to enhancing brand awareness, increasing engagement, and driving lead generation. Why we care. As LinkedIn users will not have the hassle or inconvenience of having to leave Read More
The news comes just days after X’s biggest advertisers boycotted the platform. Meta is reportedly planning to launch Threads in the EU before the end of the year. The news comes after X’s biggest advertisers – including Disney, Paramount and Sony Pictures Read More
Google has added a new business attributed within Google Business Profiles for “disabled-owned” businesses. This new disabled-owned attribute can show up on businesses that are owned by disabled business owners. Google said, “When businesses choose to identify as disabled-owned in Read More
