In an open beta, publishers can sell ads into their Google Web Stories programmatically. Google is launching programmatic ad buying for Web Stories in open beta. Until now, Story Ads could only be sold directly by publishers via Google Ad Read More
Google tests reporting security issue false positives in Search Console
This should help sites that were mistakenly removed from Google search rectify the issue sooner. Let’s say your site was flagged by Google search as having a security issue, be it malware or maybe your site appeared to be hacked. Read More
German court: Google has no ‘duty to inspect’ websites for illegal content before displaying
The court held that Google can’t be held liable before being notified of a ‘clearly recognizable violation’ of individual rights. A German court has ruled that Google is not required to pre-screen websites for defamation before displaying them in search results. This Read More
Google August 2023 Core Update rollout is now complete
The update took 16 days to roll out – we hope you only saw increases in visibility. Google has confirmed that the August 2023 Core Update – the second core update this year – has completed rolling out. The update started on August Read More
How to forecast the revenue opportunity for the coveted ‘position 0’
Everyone wants to command that coveted ‘position 0’ for regular and voice-based search, but that doesn’t mean you can, says contributor Karen Bone. Here’s how to figure out if it’s worth trying. Today’s article is a continuation of “Want to Read More
Google Search Generative Experience officially rolls out links to webpages within answers
Launching first in the U.S., Google said it will keep testing how it presents results and prioritize driving traffic to websites. Google is now rolling out links to webpages within the Search Generative Experience AI-powered answers. You will see the AI-powered overview Read More
Google releases August 2023 broad core update
This is the second Google core update of 2023. The rollout is expected to take up to two weeks to complete. Google’s August 2023 core update is now rolling out and may take up to two weeks to complete. This Read More
Google adds new mortgage feature box to search
If you are in the mortgage business, you have one more Google feature to compete with. Google has launched a new feature in the mobile search results for searches related to mortgages. This is not just the mortgage calculator feature it has had since Read More
Google’s Latest Attempt to Get Staff In the Office? Charge Them for a Hotel.
Google’s latest attempt to get employees back to the office is strange, to say the least, offering staff a $99/night hotel stay on-campus. Like many companies, Google is increasingly pressuring its employees to return to the office, but its latest Read More
Google’s search terms move will make millions in ad spend invisible to advertisers
The change removes visibility into more than 20% of search terms, one agency finds. This morning, I negated a word that cost a campaign more than $3 for the one click it received in a brand campaign last week. I Read More