The new Display campaign type will have the same controls that standard Display campaigns currently offer. Beginning this month, Google Ads will combine standard Display campaigns and Smart Display campaigns into a single option, the company announced on Wednesday. In addition, Google Read More
Google to sunset Expanded Text Ads (ETAs) in June 2022
This is the latest move that Google is making to push automation through their ad products. Beginning in July 2022, advertisers will no longer be able to create new ETAs or edit existing ETAs in Google Ads according to an announcement by Read More
Google says title changes don’t impact rankings
“This just changes the displayed titles, it doesn’t change ranking or takes [sic] anything different into account,” he elaborated. On Saturday, Google Search Advocate John Mueller clarified that the changes the company has been making to titles in the search results have Read More
Google Shopping issues in the UK lead to sharp KPI declines
If your accounts or campaigns have been affected by this issue, it’s critical to communicate to clients and stakeholders that this change is a glitch in their metrics, and not indicative of other issues. Chatter on LinkedIn and Twitter indicates Read More
Top stories images aren’t showing in Google Search
The company has confirmed that it’s a bug and is working to resolve it. Beginning early this morning, there have been numerous reports of images not loading in Google’s Top stories carousel (as seen below). The issue seems to affect search results Read More
Google Ads will soon block ad targeting based on age, gender or interests of people under 18
In the coming months, Google Ads will be expanding safeguards to prevent age-sensitive ad categories from being shown to teens. With virtual school and other online childrens’ enrichment, more kids than ever are online. The sudden influx of online classes Read More
Google rankings fluctuation, pages are dropping and reappearing in the index; Wednesday’s daily brief
Plus, structured data testing tool changes. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up Read More
Google math solver guidelines require accuracy
Google has added a number of technical and content quality guidelines to math solver markup. Google has added several new technical and content quality guidelines to the math solver structured data help documentation over the weekend. The new guidelines list a number Read More
Google’s back-to-school shopping tips for local merchants; Monday’s daily brief
And, should advertisers or platforms bear the burden of digital service taxes? Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the Read More
Google publishes timelines for Privacy Sandbox proposals
APIs for each use case are projected to be available for adoption in Q4 2022. On Friday, Google published a timeline reflecting the stages of development for various categories of Privacy Sandbox initiatives. Caption: The Privacy Sandbox timeline, as of July 23, Read More