If you work with SMBs and they received the notification, there’s a chance they may be worried about how laws and resulting changes will affect their businesses. “Google is using the new Business Profile to solicit small business support for Read More
Google agrees to start paying for news content
Germany, Australia and Brazil are the first three countries, with more coming. European news publishers and governments have been trying to get Google to pay them to license content for years. There have been legal and legislative fights and tortured battles Read More
Google search quality guidelines update expand YMYL category, defines lowest quality content and more
One year later, Google has refreshed the search quality raters guidelines. A year ago Google updated the company’s search quality raters guidelines, and today, it has been updated once more – this time to expand on the YMYL category, it clarified what constitutes Read More
The most memorable Google algorithm updates of all time
Panda, Penguin and the Florida updates still loom large. What you can learn from their history. Google releases updates and changes to its search results all the time, many of those updates relate directly to Google’s search ranking algorithms. A fun Read More
Google’s iOS Apps Will Start Using Apple’s UI Elements
Google’s iOS apps will stop using the company’s Material Design interface elements, in favor of iOS’ native UIKit. In a thread on Twitter, Jeff Verkoeyen, Google Design Lead for Apple platforms, explained that the company originally used its own Material Read More
Google Countersues Epic Games for Breach of Contract
Google has taken the fight to Epic Games, countersuing the company for breach of contract. Epic sued both Apple and Google, claiming the two companies were monopolies, given their control over their respective app stores. Apple largely won its case, Read More
Google unveils multimodal search, new SERP features; Thursday’s daily brief
Plus, the case for zero-party data as we approach the end of third-party cookies. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this Read More
Chrome tests Google side search in the browser
Also, Journeys is a new feature in Chrome that clusters your browsing history in a new way. Google Chrome is now testing side search, a new feature that makes it easier to compare search results on a single browser page. Read More
How to set up Google Analytics 4 using Google Tag Manager
Save time, avoid editing code and easily create custom events by configuring your analytics setup via GTM. Google Analytics 4 introduced a new take on the go-to analytics platform for many marketers. Reimagined from the ground up, with a new interface and Read More
Google rolls out new products for travel and leisure businesses; Thursday’s daily brief
Plus, Facebook is sorry, not sorry, and Roku’s new app for Shopify merchants. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before Read More