Smartphones will drive the majority of online retail traffic and 42% of sales. Holiday e-commerce spending is poised to exceed $189 billion in the U.S., according to Adobe’s most recent forecast. That represents 33% year-over-year growth. However, online revenues could reach or Read More
If you thought software subscriptions were a bad thing, wait until you buy your next BMW and have to pay $18 per month to use your heated seats. The software development industry helped popularize the subscription model. In theory, users Read More
Where should retail marketers focus most of their time and effort: search or Amazon? Columnist Purna Virji shares data from an analysis of shopper behavior and the findings may surprise you. No matter where they’re located or what market they Read More
Google CEO Sundar Pichai has written a blog post outlining the company’s plans for Latin America, including a $1.2 billion investment over the next five years. Pichai is well-known for his belief in using technology to help drive opportunity. Late Read More
Qualcomm scored a major win, with an EU court striking down a $1 billion fine against it and criticizing the EU Commission’s original ruling. Lead by Competition Commissioner Margrethe Vestager, EU antitrust regulators fined Qualcomm $1 billion, alleging the company Read More
A federal judge has ordered IBM to pay BMC $1.6 billion for “intentional wrongdoing” when it poached mutual clients from the latter. According to Bloomberg, IBM and BMC had an agreement that governed how they would operate, especially when it came Read More
Broadcom has reached a deal to acquire VWmare for $61 billion in one of the biggest tech acquisitions in history. News broke Sunday that Broadcom and VMware were in talks for the former to purchase the latter. At the time, there was Read More
The company has halted shipments of non-essential items to its warehouses and stopped most of its ads on Google. Changing consumer behaviors due to the coronavirus outbreak are straining the retail ecosystem and causing sellers to rethink their near-term inventory, Read More
A recent 2022 study revealed that Americans prefer delayed payments for dental and veterinary visits and supplementary charges, a preference driven by payment concerns of many types. Concerned about the costs of healthcare expenses, 3 out of 4 Americans, between Read More
Digital ad revenue experienced tremendous growth in 2021, according to the IAB. Search continues to be the leading format. Search advertising revenue continues to grow. In 2021, according to the IAB, search accounted for $78.3 billion of all U.S. digital Read More
