Combine UTM parameters and Google Analytics to see how shoppers behave after they click through on your Shopping listings. Surfaces across Google enables merchants to display their product listings for free in Google Search, Google Images, the Shopping tab, Google Maps Read More
The Federal Communications Commission (FCC) has thrown down the gauntlet, going after telecom companies that have strong ties to Beijing. The U.S. has engaged in some very public battles with Chinese firms, including Huawei and ZTE, citing issues of national Read More
Everybody who sells something through a third party needs to figure out their ecommerce strategy,” says VaynerMedia CEO Gary Vaynerchuk. “The thought to be reliant on retailers or Amazon or anybody else and not being the driving force of your Read More
Walmart is shuttering Jet.com as it embraces an omnichannel strategy and looks to make e-commerce more profitable. Walmart U.S. reported total revenue of $134.6 billion, up 8.6% year-over-year for the first quarter in its fiscal year 2021. The financial report sheds light Read More
At the recent Social Media Day Jacksonville 2018 conference, Carlos Gil, founder of Gil Media Company, spoke about current social media marketing strategies. In an entertaining and informative talk, Gil spoke about the challenge of getting companies like Win-Dixie to understand that they should Read More
Chinese tech giant Alibaba has announced its plans to invest $1.4 billion in smart speaker AI systems. Alibaba gained famed as an e-commerce giant, but has been working to branch into other markets. One of its endeavors is the Tmall Read More
Samsung is the latest tech giant to announce plans to offer its own branded debit card. The banking and financial markets are quickly shaping up to be the next frontier for tech giants. Moving into the space helps keep the Read More
The unique constraints that small businesses face is why planning, knowing what you’re measuring and being intentional with your budget are so important. As an advertiser, it always feels like the holiday season is abnormally long. It starts in August Read More
iOS users can finally purchase Amazon Prime Video content in-app, significantly improving the user experience. The Verge was the first to notice the change, and confirmed the prices for content did “not appear to have been raised to account for the Read More
Reuters is reporting that, for the the first time ever, Twitter has brought in $1 billion in revenue in a single quarter. The company has had a difficult few years as it grappled with the balance between free speech and the Read More
