The most frequently asked question posed these days at events, webinars and new client meetings is “What is the best social media platform for my local business?” Research shows social channels are becoming more important signals in major search engine Read More
A recent 2022 study revealed that Americans prefer delayed payments for dental and veterinary visits and supplementary charges, a preference driven by payment concerns of many types. Concerned about the costs of healthcare expenses, 3 out of 4 Americans, between Read More
Employers, landlords and credit providers could keep their ads from showing to people of “unknown gender,” enabling discrimination against nonbinary individuals. A Google Ads setting allowed businesses to potentially exclude nonbinary gender audiences, according to The Markup. The publication found examples Read More
Previously Google said the Google Business Profile Manager will remain for larger businesses that manage multiple locations but maybe that is not true? When Google rebranded from Google My Business To Google Business Profiles, the search company said it would Read More
T-Mobile delivered another stellar quarter, setting a Q1 record and leading the industry in key areas. T-Mobile reported 348,000 postpaid net account additions in Q1, as well as 1.3 million postpaid net customer additions. Both figures were industry-leading, with the Read More
Digital ad revenue experienced tremendous growth in 2021, according to the IAB. Search continues to be the leading format. Search advertising revenue continues to grow. In 2021, according to the IAB, search accounted for $78.3 billion of all U.S. digital Read More
Strong brand identity, online presence, and key differentiators are the slingshots that take down Goliaths. Whether we like it or not, over the last two decades, Amazon has infiltrated countless industries. But when companies complain about Amazon creeping into an Read More
This feature first launched in 2017 in the local panel and Google appears to be testing it in Google Maps. Google is testing displaying the questions and answers feature in the Google Maps interface that it initially launched in 2017 for local panels in Read More
Epic has received $2 billion from Sony and KIRKBI to help it invest in metaverse development, a major focus of game studios. The metaverse is becoming an increasingly important area for the tech industry, and especially game studios, as companies Read More
This section pull from the Google Question Hub and is experimental right now. Google Site Kit, a tool Google makes for WordPress sites to display Search Console, Analytics PageSpeed Insights and AdSense data, has a new experimental feature that seems to Read More
