Facebook posts from friends, pages, groups will live in Feeds. Home will become a discovery engine, fueled by engagement and context. Meta CEO Mark Zuckerberg has announced two significant changes to the Facebook app that will make it feel like Read More
E-commerce explodes: 45% growth in Q2
While many retailers flounder, some omnichannel merchants are killing it online. Years of economic growth have been wiped out by COVID-19. However, the story for e-commerce has been the opposite: an acceleration of growth that otherwise might have taken years. Read More
Elon Musk Mocks Twitter Legal Threat
Elon Musk used Twitter to directly mock Twitter’s threat to sue him to enforce the $44 billion purchase agreement that Musk and Twitter had previously agreed to. Musk canceled his purchase of Twitter claiming that their claim of less than 5% bots Read More
Google Announces “Purchases On Google” For Buying Straight From PLAs And Other Mobile Shopping Updates
The new pilot is among many new announcements Google made around mobile shopping ads on Wednesday. The much-anticipated buy button in Google search ads is finally here. Called Purchases On Google, it turns out the new feature isn’t a button at all. “Buy on Read More
5 Amazon product listing optimization must-haves
Amazon will continue to be highly competitive. Want to be successful? Optimize your product listings to the fullest with these tips. What exactly does it mean to have your Amazon product listing be fully optimized? And why does it matter? Read More
Why are payday loan ads still showing on Google after the ban?
A deep look at how the payday loan industry is able to keep advertising despite Google’s policy changes. To consumer advocates, payday loans have become synonymous with predatory lending. The small short-term loans often come with astronomical interest rates that can pull Read More
Google Ads and SMBs: How to drive results on a low budget
A low ad budget doesn’t have to mean minimal results. SMBs with spend under $5,000 can use these tips to improve their conversions. Whether you’re a small business owner or an agency that works with SMBs, you’ve likely encountered issues Read More
78% Of SEOs Believe That 2016 Is Going To Be A “Great” Year For Business
What does this year have in store for local search engine optimization professionals? Columnist Myles Anderson shares results from BrightLocal’s Local SEO Industry Survey, which may provide some insights. At BrightLocal, we’ve recently published the annual update to our Local SEO Read More
Google updates Business Profile posts spam policies
The posts that do not comply with this guideline may be rejected and removed from Google Maps and Google Search. Google has updated what it considers to be spam when it comes to Google Business Profile posts in the Business Read More
Revolutionizing customer experiences at every touchpoint
Forsta and Rio SEO combine to provide technology solutions spanning the entire customer journey, from discovery to brand advocacy. Providing a memorable and consistent customer experience is more crucial and challenging than ever. Businesses must consistently adapt by adopting new Read More










