In the coming months, Google Ads will be expanding safeguards to prevent age-sensitive ad categories from being shown to teens. With virtual school and other online childrens’ enrichment, more kids than ever are online. The sudden influx of online classes Read More
Microsoft Expanding Efforts to Bring Women Into Cybersecurity
Microsoft is expanding its efforts to bring more women into the cybersecurity field with its Cybersecurity Skills Initiative. Cybersecurity is one of the fastest-growing segments of the IT industry, but supply is struggling to meet demand. “The past few years Read More
Your account structure might be hurting performance. Here’s why (and how to fix it)
Oversegmentation is often the enemy of automation. Columnist and Googler Matt Lawson talks about how a fussy account structure can tank AdWords performance. When it comes to managing AdWords, something I’ve come across time and again is that lots of Read More
BuzzFeed News Is Shutting Down Amid Layoffs
BuzzFeed News is shutting down, with the company laying off some 15% of its workforce, citing a combination of factors. BuzzFeed made a name for itself as an entertainment and pop culture news site before eventually gaining a reputation as Read More
Laid-Off Workers Being Recruited to Their Former Companies As Contractors
In a case of adding insult to injury, tech workers are being recruited to work for the very companies that laid them off, but this time as contractors. The tech industry has laid off hundreds of thousands of its workers Read More
Google CEO: ‘All AIs Have Hallucination Issues,’ and No One Knows Why
Google CEO Sundar Pichai has weighed in on AI development, saying all models have hallucination issues and no one has solved the problem. Hallucination refers to the issue when AI models make up fake information while insisting they are correct. Read More
Salesforce Is Leaving the Salesforce East Tower in San Francisco
Salesforce is pulling out of its remaining San Francisco office space despite the building being known by the company name. Like many companies, Salesforce has steadily reduced its office space since the pandemic changed the workplace. Starting ten years ago, Read More
Google releases April 2023 reviews update
Google is no longer just looking at product reviews. Google’s review system is now evaluating reviews about services, media and other topics. Google has released the April 2023 reviews update. This update goes beyond Google’s prior product reviews updates to Read More
Microsoft: ‘Low-Code Platforms Help Drive Efficiency’
Low-code platforms are a major boon to IT departments, with a new report by Microsoft saying they “help drive efficiency gains.” Low-code development has been one of the fastest-growing segments of the development industry. In fact, research projects the low-code development market Read More
Amazon and AWS Are Getting In on the Generative AI Game
As tech giants rush to develop and deploy generative AI, Amazon wants the world to know it, too, is working to deploy its own AI. In his second annual shareholder letter, company CEO Andy Jassy makes it clear that Amazon is Read More