Walmart is joining the metaverse, setting up a virtual store and play area on Roblox’s platform. Companies across industries are beginning to embrace the metaverse, leveraging it as a way to engage with customers, especially younger ones. Walmart is the Read More
Google’s search terms move will make millions in ad spend invisible to advertisers
The change removes visibility into more than 20% of search terms, one agency finds. This morning, I negated a word that cost a campaign more than $3 for the one click it received in a brand campaign last week. I Read More
Microsoft Finally Adds Firmware Analysis to Microsoft Defender for IoT
Microsoft has added the ability to analyze firmware for security risks to Microsoft Defender for IoT. Firmware vulnerabilities are an often-overlooked attack vector, one that can be especially problematic for the IoT industry, given the plethora of devices organizations may Read More
Microsoft, Meta, Amazon, and TomTom Team Up to Challenge Google & Apple Maps
Some of the biggest names in tech are working together to tackle Google and Apple’s dominance in the maps market. Google and Apple are the leading providers of mapping software, all but squeezing out any real rivals. According to CNBC, Microsoft, Meta, Read More
Massachusetts May Ban the Sale of Mobile Location Data
Massachusetts lawmakers may pass a ban on the sale of mobile location data, making it the first state in the US to do so. Location data from mobile devices is a billion-dollar industry, with everyone from marketers to US intelligence Read More
Windows 11 Adds a Warning When You Copy and Paste Your Password
Microsoft is trying to protect customers from malware and phishing attacks, with a warning in Windows 11 when copying and pasting your password. Microsoft revealed the new feature in a blog post: Starting in Windows 11, version 22H2, Enhanced Phishing Protection Read More
Amazon Building a $120 Million Building at Kennedy Space Center
Amazon is building a $120 million building at Florida’s Kennedy Space Center to process satellites for Project Kuiper. Project Kuiper is Amazon’s answer to SpaceX’s Starlink. Amazon has been working to deploy its satellite constellation, and the facility at Kennedy Read More
Report: Governments Ill-Prepared For Ransomware & Disaster Recovery
Governments are increasingly a target for ransomware attacks, but a new report says the majority are not confident in their ability to fully recover. Arcserve conducted a survey of local governments and public services, and the results were not encouraging. In Read More
Apple Card a Major Factor in Goldman Sachs Q2 $667 Million Loss
The Apple Card is the gift that keeps on giving — and not in a good way — for Goldman Sachs, contributing to a $667 million Q2 loss. It’s no secret that the Apple Card has been a costly endeavor Read More
Google expands Bard to more countries, more languages and adds new features
The new features include pin and rename conversations, export code to more places, share answers, use images for prompts, listen to answers and adjust responses. Google is rolling out Bard to more countries, in more languages, and adding a bunch Read More