The secret to creating high-reach, low-cost environments and making your campaigns more effective lies within four specific variables. Advertisers were shown how to improve their YouTube marketing strategies with cost-efficient, high-impact, tried and tested methodologies at SMX Advanced. The secret Read More
Brands today are thinking like seasoned news publishers. Here’s why.
To break through in an overcrowded digital space, brands are taking a page out of the news publisher playbook. Breakthrough marketing is harder than ever. And yet, it’s never been more important. Consumers are inundated with marketing messages at every Read More
The Fintech Solutions for Managing Debt
Debt can be a slippery slope. If you aren’t proactive about repayments, your outstanding debts could keep growing. And the bigger your outstanding debts grow, the harder it will be to tackle them. If you let those debts grow too Read More
White House Announces $40 Billion to Help Close the Digital Divide
The White House has announced a $40 billion fund to help close the digital divide and bring broadband internet to all Americans. The US has a massive digital divide between the quality of internet individuals in city and metropolitan areas Read More
Ford Receives a $9.2 Billion Conditional Loan to Build EV Battery Plants
The US government is going all-in in its efforts to catch up with China in the EV space, loaning Ford $9.2 billion to build three EV battery plants. China is the world leader in EV battery production, a fact that Read More
Google’s latest Maps and GMB features up the ante for competing platforms; Wednesday’s daily brief
Plus, Neeva is in beta testing and Twitter’s rumored community page feature. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the Read More
Meta May Have Already Lost the AI Wars
Meta may have already lost the AI wars to faster, more nimble companies that jumped to an early lead over the social media giant. OpenAI, Microsoft, and Google are three of the top companies pushing generative AI developments. OpenAI and Read More
EU Wants User-Replaceable Smartphone Batteries
The European Union has approved new rules that will make it much easier for consumers to replace their smartphone battery. The vast majority of smartphones sold are sealed devices that require special tools to open and service them. The EU’s Read More
DDoS Attack Behind Microsoft Outages In Early June
Microsoft revealed that “ongoing DDoS activity” was behind outages in Outlook, OneDrive, and cloud services in early June. The company revealed in a blog post that there is no evidence that user data was compromised: Beginning in early June 2023, Microsoft identified Read More
Late to the Party, Toyota Comes Roaring Into the BEV Market
Toyota has announced a significant battery electric vehicle initiative, one that should help it make up for lost time. Despite pioneering the hybrid vehicle market with its popular Prius line of vehicles, Toyota has been noticeably resistant to going all-in Read More