Yahoo just announced its Q4 and year-end 2015 financials and provided an update on the company’s business strategy going forward. It also it will reduce its workforce by 15% and exit five of its offices ( Dubai, Mexico City, Buenos Read More
Google begins testing FLEDGE API on AdSense
The new API uses interest groups instead of cookie-based tracking for both audiences and remarketing. FLEDGE is a Privacy Sandbox proposal for remarketing and audiences. It’s designed so that it can’t be used by third parties to track user browsing Read More
2023 digital marketing salary guide & hiring trends report
The way companies evaluate and set salaries is evolving. Get the digital marketing salary benchmarks business leaders and job seekers need as they plan for success. Digital marketing talent—especially those specializing in SEO, content, email marketing, and PPC—remains in top Read More
Hackers Had Access to News Corp’s Systems For Two Years
News Corp has revealed that a previously acknowledged breach was much worse than originally thought. News Corp, which owns The Wall Street Journal, revealed in February 2022 that it had suffered a cybersecurity breach. The company said the breach involved “persistent Read More
Google launched 2 new asset creation and customer acquisition tools
The new tools were announced today during Google’s Search Ads Week Google’s Search Ads Week kicked off with two new tools to help advertisers deliver faster creatives and better performance. Create new assets with Google’s AI New customer acquisition goals Read More