Plus, Google cuts down FAQ in SERPS Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign Read More
Looking to reach and nurture your audience on LinkedIn? Here’s a seven-step process for building your LinkedIn content strategy. Think LinkedIn is just for business networking and job hunting? Think again. The platform is a great destination for both of Read More
A new report is bad news for the IT industry, finding that inflation is outpacing IT spending by a significant margin. The IT industry, along with every other, is struggling with an economic downturn, with inflation increasing at near record Read More
Apple is once again under fire over its AirTags devices, with a class-action suit filed over their use in stalking. Apple introduced AirTags in April 2021 as a way for individuals to keep track of items. Unfortunately, the devices were quickly Read More
Strong brand identity, online presence, and key differentiators are the slingshots that take down Goliaths. Whether we like it or not, over the last two decades, Amazon has infiltrated countless industries. But when companies complain about Amazon creeping into an Read More
Microsoft is raising the prices of its Xbox Game Studios titles by $10, impacting new games starting in 2023. Microsoft develops and releases its first-party games via its Xbox Game Studios. The studio is responsible for titles such as Forza Motorsport, Redfall, Read More
Make sure to check out the new site name structured data documentation. Google is now rolling out what it calls “site names” in the mobile search results. Site names more prominently show the name of the website, as opposed to Read More
The Library of Congress is still working on plans to create a searchable archive of nearly every public tweet ever sent, but the challenges inherent in that task are making it a slow process. Understandably so, considering the substantial growth Read More
The newsletter feature will help brands leverage first-party data while many platforms are becoming privacy-aware. LinkedIn just announced three new features for brands to promote products, monitor trends, and do more with newsletters. Let’s jump in. Generate more newsletter subscribers. With LinkedIn Read More
The whole month of November has seen nearly $110 billion in online sales. Cyber Monday in the US this year brought in over an 8% increase in sales since FY21. Globally, sales hit $46.2 billion, a 2.4% increase YoY. Black Friday also Read More
