Plus, Q&A about ETAs and RSAs Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up Read More
Car rentals is Google Ads’ latest travel services advertising initiative. The car rental comparison box appears among the ads at the top of the search results. Screenshot: SEMRush Google is testing a sponsored widget for car rentals in the search Read More
Cautious consumers want more information about COVID-19 precautions. It’s safe to say that the U.S. has badly fumbled its response to COVID-19 and the pandemic will be with us through at least the end of 2020. That means consumers will Read More
While many retailers flounder, some omnichannel merchants are killing it online. Years of economic growth have been wiped out by COVID-19. However, the story for e-commerce has been the opposite: an acceleration of growth that otherwise might have taken years. Read More
Credit cards have become highly integrated in the lifestyles of many consumers. But there can be some nasty consequences for getting too comfortable with credit card debt. Here are a few ideas for how to pay off credit card debt, and Read More
Google said it is fixing the issue and there is no action you need to take. If you have been following our newsletter, you would have seen us reporting on unconfirmed cases of indexing issues around URLs that seem to be dropping Read More
Traffic quality is a key aspect of driving conversions. Imagine you got a spike of traffic from Facebook amounting to hundreds of thousands of visitors — but only a trickle of them converted. And let’s assume all the moving parts Read More
Is this the second generation of Google Glass, how will this change the future of search and marketing? Google will soon begin testing new AR prototypes in public settings worn or used by Googlers and trusted testers starting next month, Read More
RSAs give advertisers more flexibility to address changing market environments due to the pandemic, says Google Google announced today that RSAs will officially become the default ad type for Search campaigns in Google Ads, though expanded text ads can still be created. Read More
Ingenhousz also served as the family doctor for Austria’s royal House of Habsburg under the rule of Austrian Empress Maria Theresa. Today’s Google doodle recognizes Jan Ingenhousz, the 18th century Netherlands scientist credited with discovering the photosynthesis process. Google notes Read More
