Car rentals is Google Ads’ latest travel services advertising initiative. The car rental comparison box appears among the ads at the top of the search results. Screenshot: SEMRush Google is testing a sponsored widget for car rentals in the search Read More
TripAdvisor, Yelp and others highlight venue safety, an emerging consumer decision factor
Cautious consumers want more information about COVID-19 precautions. It’s safe to say that the U.S. has badly fumbled its response to COVID-19 and the pandemic will be with us through at least the end of 2020. That means consumers will Read More
E-commerce explodes: 45% growth in Q2
While many retailers flounder, some omnichannel merchants are killing it online. Years of economic growth have been wiped out by COVID-19. However, the story for e-commerce has been the opposite: an acceleration of growth that otherwise might have taken years. Read More