This is to help searchers better understand if they should trust the search results displayed by Google. Google has announced two new features for US based and English language searchers, around helping those searchers evaluate information within Google Search and verify sources Read More
What the data tells us about the death of exact match and its impact
Following Google’s recent changes to exact match in AdWords, many search marketers were concerned about the impact on their accounts. Now that it’s been a couple weeks, columnist Aaron Levy digs through his client data to see whether advertisers’ fears Read More
YouTube TV Now Supports Picture-in-Picture on iOS 15
YouTube TV has finally brought Picture-in-Picture (PiP) support to iOS 15 devices, making it one of the last major streaming apps to do so. PiP is a feature that allows a user to minimize a video into a smaller, floating Read More
Google adds Smart Bidding for store sales to optimize bids for offline transactions
With holiday shopping season in full swing, being able to better optimize campaigns for in-store shoppers means the opportunity to catch searchers when they’re ready to buy. Searches for in-store transactions have grown year over year, according to data from Read More
Baidu Warned it May Be Delisted Over Audit Concerns
Chinese search giant Baidu has been warned it may be delisted as a result of audit concerns. Baidu is the dominant search engine in China, and is currently listed on the Nasdaq. Unfortunately for Baidu, its listing is in jeopardy, Read More