Microsoft is adding new steps to help prevent scams or deceitful financial promotions on its platform. Starting early this year, Microsoft will allow only advertisers duly authorized by the UK Financial Conduct Authority (FCA) to present regulated financial promotions in Read More
Last night at the Re/Code Conference, Microsoft demoed real-time translation over Skype. Imagine talking to someone over a video call, they spoke a completely different language than you did, but the technology did real time translation as you spoke. Microsoft Read More
The new API uses interest groups instead of cookie-based tracking for both audiences and remarketing. Nicole Farley on August 1, 2022 at 12:42 pm | Reading time: 2 minutes FLEDGE is a Privacy Sandbox proposal for remarketing and audiences. It’s Read More
The new features will hopefully make the LIVE feature a safer place for creators, brands, and users. TikTok has just announced three new features aimed at enhancing the LIVE experience and promoting greater brand safety, something that the app has Read More
Learn how it makes your campaigns more effective and drives sales According to Forrester, 80% of marketing automation users see a 77% increase in conversions [1]. As a B2B marketer, you work with vast amounts of data to execute campaigns Read More
A low ad budget doesn’t have to mean minimal results. SMBs with spend under $5,000 can use these tips to improve their conversions. Whether you’re a small business owner or an agency that works with SMBs, you’ve likely encountered issues Read More
The trends shaping business and marketing in 2022—and that leaders must prioritize to succeed in the era of hybrid work It goes without saying that the past year has been a time of momentous change for marketers. In previous articles, Read More
Hotels will now have a much easier streamlined process for adding room rates and availability to their Google Business Profiles. Hotels looking to book new travelers and capitalize on this summer’s travel frenzy will soon discover a much easier way Read More
The whole month of November has seen nearly $110 billion in online sales. Cyber Monday in the US this year brought in over an 8% increase in sales since FY21. Globally, sales hit $46.2 billion, a 2.4% increase YoY. Black Friday also Read More
Google’s lawsuit alleges that a company called G Verifier scammed and harassed hundreds of Business Profile merchants. Google has filed a lawsuit against a company that allegedly was charging business owners money for free Google Business Profiles, selling fake reviews Read More
