“In this environment, digital transformation is more important than ever,” says VMware CEO Pat Gelsinger. “If you think of it only a few percentages of employees worked from home before this (pandemic). Now it’s 97 percent. Given the length and Read More
Go Where Your Customers Are… the Mobile Phone
At the recent Social Media Day Jacksonville 2018 conference, Carlos Gil, founder of Gil Media Company, spoke about current social media marketing strategies. In an entertaining and informative talk, Gil spoke about the challenge of getting companies like Win-Dixie to understand that they should Read More
If People Can Ride the Subway We Can Open Factories, Says Jason Calacanis
“If people can ride the subway and if people can go to Trader Joe’s and pack into all these different places we can start to open factories,” says legendary tech entrepreneur Jason Calacanis during an interview on CNBC: When we look at Read More
Google explains why syndicators may outrank original publishers
How to ensure your syndicated partners don’t outrank you in Google. Last week we reported that Google has updated its algorithms to give original reporting preferred ranking in Google search. So when John Shehata, VP of Audience Growth at Condé Nast, a Read More
YouTube ad campaigns target ‘TV screens’ by default, coming to AdWords API in Jan.
For GDN, YouTube TrueView and bumper ad campaigns, TV screens targeting is enabled as a device type in the UI and can soon be reported via the API as well. Soon AdWords API users will be able to report connected Read More