Google said it is making an update to Google News but it is unclear what this update fixes or changes exactly. Google has confirmed it will be making changes to Google News to help publishers find their sites and articles Read More
James Patterson Says He is Releasing New Book ‘The Chef’ on Facebook Messenger
James Patterson is releasing his next book “The Chef” on Facebook Messenger. It will be a hybrid combining the written word with video and photography in an attempt to appeal to the millions of millennials that are on Facebook and Read More
We Are Simply a Pawn of The Internet Business Model: Data Collection
The Internet exists to collect your data. We all should realize that everything we do is recorded into huge data sets in order for advertisers to target us better, for online stores to sell us stuff more effectively and for Read More
New research: The Era of Ecommerce
Ecommerce marketers at US brands are struggling to keep pace with where and how consumers browse and purchase online, according to new research published today. An ecommerce-focused study by Search Engine Watch and ClickZ, produced in partnership with Catalyst, part Read More
The merged approach: How combining traditional and digital brings marketing success
Digital is vital to the success of any marketing strategy. Or is it? It’s a bold statement but one that is only true if combined with traditional marketing, to really allow brands to effectively dominate the advertising space within their Read More
Now you can segment Google Ads store visits by ‘new vs. returning’ visitors
Get a better understanding of the types of visitors campaigns are driving in-store. Advertisers that have store visits data displaying in their Google Ads accounts, can now segment that data to look at new versus returning store visitors. Why you Read More