The Industrial Internet of Things (IIoT) will be the primary driver of the fourth Industrial Revolution and Cisco and other companies are at the forefront. It’s commonly referred to as Industrie 4.0. “Industrie 4.0 is not digitization or digitalization of Read More
How Your eCommerce Business Can Emotionally Connect with Customers
Most business owners know that providing good customer service is crucial to fostering customer loyalty or winning new clients. While this is true, there is another element to doing good business that often gets overlooked, and that’s making an emotional connection Read More
Insights into a newsroom: learnings for content marketing
Journalists are renowned for sniffing out a good story; they instinctively know how to get to the crux of a matter, asking the right sort of questions to get to the truth, and can decipher complicated subject matters succinctly for Read More
New Facebook Collection Ads Dramatically Boost Sales for Advertisers
Facebook’s Collection Ads have helped millions of companies boost their sales and drive discovery. The social media giant initially opted to go with image ads. But with video ads proving to be better at conversions, Facebook Collection Ads were soon Read More