During the nearly two months since suspending Cambridge Analytica, Facebook reports it has investigated thousands of apps. Since suspending Cambridge Analytica for using an app to exploit user information nearly two months ago, Facebook says it has now suspended an additional 200 Read More
Walmart is Using Acquisitions to Reign in Millennials, eCommerce Head Marc Lore Reveals Strategy at ShopTalk 2018
Walmart will continue its buying spree of digital brands in 2018 as it aims to build and differentiate its online inventory in competing against Amazon. Marc Lore, eCommerce head of the world’s largest retailer, revealed that there’s a bigger strategy Read More
Google Helps An SEO Try To Land A Job At A Large Publisher
In the Google webmaster hangout last week, an SEO who is going on a job interview at a really huge web site, a news publisher he said, wanted some advice from Google’s John Mueller on how to impress them with Read More
SEMPO Thread at Cre8asite Gets Interesting
I reported this thread earlier but today the thread got real interesting. Skip to page 3. Ammon Johns said midway through the page “we’ve yet to see a single representative or even member of SEMPO answer any of those questions.” I Read More
Advertisers Can Now Sell Products With Snapchats Augmented Reality Feature in Lenses
Snapchat has just introduced a shoppable augmented reality feature designed specifically for its Lens. The new shopping AR is geared towards companies who want a novel way to further advertise their products. The company rolled out Lenses in 2015. The Read More
Salesforce is Working on a Blockchain Product, Could Be Released at Dreamforce 2018
Cloud computing company Salesforce is reportedly working on a blockchain product. If all goes well, the San Francisco-based company might even announce the newest addition to its services during Dreamforce, Salesforce’s yearly customer conference. The alleged blockchain product was revealed Read More
Keep My Opt-Outs Google Extension Worries AdSense Publishers
Yesterday Google announced a new Chrome extension named Keep My Opt-Outs. What does it do? Google says, “Keep My Opt-Outs is an extension for users who aren’t comfortable with personalization of the ads they see on the web. It’s a one-step, persistent opt-out Read More
Bing Not Demoting Importance Of Links For Search Rankings
The other day, Laura Hampton posted on Twitter a link to an interview citing Bing saying that over time Bing will value links less in their search ranking algorithms. So I followed up with Bing who told me it is not true – links are still Read More
October 2017 Google Webmaster Report
This past month was filled with many many Google algorithm shifts, ranking changes, tools going nuts and chatter at all times high. We saw lots of ranking changes last weekwhich Google didn’t really confirm. Then the week of September 15th or so and then a Read More
Ask the SMXpert: SEO markup and structured data
Looking for insights into newer markup options and advanced structured data? SMXpert Alexis Sanders shares additional pointers to help you refine, update and optimize your content. The Ask the SMXpert series continues the question and answer (Q&A) segment held Read More