Some of the biggest names in tech are working together to tackle Google and Apple’s dominance in the maps market. Google and Apple are the leading providers of mapping software, all but squeezing out any real rivals. According to CNBC, Microsoft, Meta, Read More
Social Shorts: Snapchat’s TikTok rival is here, Facebook teams with BBB for ad reviews
Snapchat puts the “Spotlight” on top Snaps, will pay creators Snapchat has launched Spotlight to feature the best Snaps in a new feed aimed squarely at countering rival TikTok. Creators whose videos are selected can “earn a share of more Read More
Streaming is surging, and so are data collaborations
TransUnion’s new partnership with Blockgraph supports precision ad targeting while protecting viewer privacy This month, global information company TransUnion entered a partnership with a data and insights platform, Blockgraph, which is owned and operated by Comcast NBCUniversal, Charter Communications, Inc. Read More
Biased language models can result from internet training data
The controversy around AI researcher Timnit Gebru’s exit from Google, and what biased language models may mean for the search industry. Last year, Google announced BERT, calling it the largest change to its search system in nearly five years, and now, Read More
YouTube Ads: Unlocking high impact at minimal cost
The secret to creating high-reach, low-cost environments and making your campaigns more effective lies within four specific variables. Advertisers were shown how to improve their YouTube marketing strategies with cost-efficient, high-impact, tried and tested methodologies at SMX Advanced. The secret Read More
Meta May Have Already Lost the AI Wars
Meta may have already lost the AI wars to faster, more nimble companies that jumped to an early lead over the social media giant. OpenAI, Microsoft, and Google are three of the top companies pushing generative AI developments. OpenAI and Read More
Windows 11 Now Displays a Watermark on Unsupported PCs
Microsoft is upping the ante in its war on unsupported PCs, displaying a watermark on those systems running Windows 11. Windows 11 has stricter system requirements than its predecessors, requiring a CPU with Trusted Platform Module (TPM). While there are ways of Read More
Chrome will show updated pricing in the tabs grid on mobile
Google also announced more Lens integrations for Chrome as well as the rollout of the “Your carts” card. The mobile Chrome browser will show updated pricing for products inside a user’s open tabs grid, Google announced Thursday. Alongside that update, the company Read More
The Number of Android to iPhone Switchers Is on the Rise Again
Android has an issue retaining users, with the number of users switching to the iPhone growing in recent years. Apple and Google are constantly duking it out to convince users to switch to their platforms. Despite Android being the largest Read More
Is Amazon Losing the Cloud Computing Game?
Amazon Cloud Computing is the powerhouse that has revolutionized the way businesses across the globe operate. Amazon Web Services (AWS), launched in 2006, pioneered cloud infrastructure services, allowing companies like yours to create apps, rent computing power, and access software Read More